How we make custom straps

Need help choosing a strap? Use our Stylist tool

Artisan Stylist

Pairings chosen by hand for your watch. Every strap handcrafted to order.

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Cut to order in 2–3 weeks — custom thread, edge paint, sizing and extra-long lengths on every strap.

Brown stingray extra-long watch strap for a vintage Rolex OysterDate 6694

Wrist over 8 inches?

Most strap makers stop at 8.5″. We cut to 12″ — any leather, any lug width, same 3–5 day build.

Shop extra-long straps

Bring Your Vision to Life: A Guide to Ordering Custom Watch Straps

Ready to create the perfect watch strap? Our guide breaks down how to choose materials, define your design, and get precise measurements for a truly custom fit, even for extra-long straps.

Learn more